Rethinking Employer Branding
in a world where talents' attention is no longer a default

An online course core lesson with Susanna Rantanen introducing you the Modern Employer Brand for organizations that struggle in the war for talent.

Are you wondering why your employer branding has lost the gist?

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You feel like you constantly need to go bigger and bolder with your campaigns.

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Your employer value proposition (EVP) feels weak and has lost the impact.

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Getting candidate attention has become harder and harder and you don’t know how to fix it.

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You know you need to do something different, but you don’t know exactly what.

If yes, you need to rethink your employer branding. After completing this core lesson course, you understand why your employer branding has lost the gist and what changes you need to make to your employer branding.

This course is a core lesson for the Magnetic Employer Branding Method™️.

Watch a preview snippet from this core lesson course

3 steps to employer branding that actually works

Log in or sign up to access this core lesson. 

Become inspired by building the Modern Employer Brand.

Gain a clear picture of what you need to do next.

What's included in this core lesson?

Only four simple videos explaining you why and how you need to rethink employer branding to regain its gist.


Not subscribed to Talent Marketing School yet?

When you subscribe to Talent Marketing School and get access to this core lesson, you get access to all the other available courses and core lesson content at Talent Marketing School – for the same price!

Your subscription is valid for 12 months and renews automatically until you cancel. But you can cancel anytime.

We add new courses and core lessons periodically to keep you on a learning path in modern employer branding and other talent marketing.

Who should take this core lesson?

This core lesson is ideal for you if you work in HR, talent acquisition, or any other role supporting HR with employer branding. You feel overwhelmed about the sudden growth of HR marketing challenges and tasks in your day-to-day schedule.


Free eBook 

Building a Modern Employer Brand

Influencing and converting relevant talents in the digitally overloaded world.

Written by Susanna Rantanen

Download this eBook here.